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The shoe industry is undergoing a massive shift as women ditch heels for sneakers

ThredupThredUP

There is a growing movement in women’s fashion toward swapping high heels for more comfortable shoes. 
New data from resale site ThredUp showed that in the past three months, there has been an increase in the number of high heels being sent in by customers who no longer want them. 
Meanwhile, the company has seen its sneaker sales grow. 
In 2017, sales of high heels declined by 11% in the United States, according to The NPD Group’s Retail Tracking Service. Women’s sneaker sales were up 37% in the same period.

More women are choosing to dress down, and sales of high heels are suffering.

Online resale platform ThredUp recently released data that showed the company had seen a 38% increase in “heel purges” in the last three months, while sneaker sales were up 46% in the same period. See the rest of the story at Business Insider

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